New Year, New Goals | Message from the Founder | January 2022


Dear Family and Friends,

I hope your year is off to a great start and that you are settling back into a routine after the holiday parties, family gatherings, and shopping!  So now we are off with a headstart, running toward our 2022 goals!

We opened a micro-factory in Omaha last August, where we have team meetings, design, source fabric, and create fashion designs.  That means we offer consistent sizing and choice of high quality fabrics! 

Since you’ve been sitting in the Home Team dugout for a while, I’d like to share 4 of our goals for 2022.

 

Stay environmentally and economically-conscious

  • We are focusing on being an environmentally and economically-conscious brand as orders roll in from athletic fans like you.

Get your opinion

  • This month, we’re sending out a survey for you to vote on the next fashion collection’s features

Win new collegiate licenses, including the Nebraska Cornhuskers

  • We have licenses with multiple high school, collegiate, and professional teams in the Midwest and our goal is to bring on even more partners.

Get into bookstores and boutiques

  • Yep, we are aiming to sell our apparel in collegiate and high school bookstore, in addition to local boutiques!

 

We are doing all of this by working with four amazing designers and seamstresses, all of whom have degrees in Fashion Design. Ale, Kristen, Tara and Jared are amazing partners!!

Alumna House designers

While all of that is going on, I am going to personally focus on staying healthy and enjoying several overdue trips to visit my family and friends. Yes, one of those trips is to visit my partner, Carly, who lives in Hawaii!

Thank you, again, for your support and Happy New Year!

Best,

Jean 

 




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